More than three-quarters of targeted cyber-threats start with an email, and according to a global research study conducted by Barracuda in June 2018, 87 percent of IT professionals said that their company faced an email-based security attack in the past year.
Lauren Beliveau
Lauren is a Senior Content Marketing Specialist at Barracuda MSP. In this position, she creates and develops content that helps managed service providers grow their business.
Barracuda MSP Insiders: A community where MSP partners can learn and grow
What pops up in your mind when you hear the word: community? Perhaps the first thing that comes to mind is your neighborhood, a book club, a support group, or maybe something entirely different. To us, a community is a group of people who are working together towards similar goals; people who want to learn, […]
Tip Tuesday: How to be the cybersecurity partner your SMBs need
Chances are, if you’re talking about cyber security, your SMB customers are probably overwhelmed. Cyber criminals are continually finding more and more ways to infiltrate networks—whether it’s through unsecured IoT devices, phishing emails, or an unpatched backdoor in the network—and your SMB customers are at risk. That’s where you can come in!
Tip Tuesday: Why an MSP blog might be your key to success
Have you ever heard the phrase: “Content is king?” If you have a marketing background or have been trying to implement a marketing strategy for your MSP business, it might be a phrase you’ve run into more than once. If not, that’s okay! It’s not too late to start developing your content marketing plan.
Tip Tuesday: How the Partner Toolkit can put time back in your day
It’s no secret that IT service providers are busy. You and your team are working hard to proactively protect SMBs’ business-critical data, safeguard their systems from the most recent threats, and get their systems back up and running if something does go wrong. Being busy is a good thing, but it can mean you don’t […]
Tip Tuesday: Cybercriminals are working hard to take over your email
Cybercriminals are master manipulators—and they are working harder than ever before. They are crafting believable emails, tricking users into entering their credentials, and even squatting on compromised accounts to get additional intel—to create even more believable attacks. And if that’s not bad enough, there is no sign of it slowing down.
Tip Tuesday: Protecting your customers’ public cloud environments
Are you ready to protect and support your customers in a public cloud environment? As more SMBs move toward public clouds like AWS, Azure, or Google Cloud Platform, they’ll soon be looking to IT service providers to help them secure their business-critical data in these environments. According to a report from 451 Research, 90 percent […]
Tip Tuesday: How to deliver more compelling presentations
Stop putting your prospects and your coworkers to sleep! Presentations may be a critical component for business success, but studies show that 46 percent of individuals are doing something else during your presentation.
Tip Tuesday: Using AI to protect your customers’ inboxes
Do you think of artificial intelligence (AI) as just another buzzword, or is it the next big thing to protect your customers’ inboxes? With email threats becoming more evasive and sophisticated, security vendors are turning to AI to help MSPs defend their customers against the latest attacks. Today, only 15 percent of businesses are using […]
Tip Tuesday: Make your MSP marketing efforts matter
Behind the scenes of every successful MSP business is a well-crafted marketing strategy. The right strategy can help drive more prospects to your website, build your brand’s reputation, and grow your customer base. To truly be effective in your marketing efforts, you need to make marketing your IT service business a priority. All too often, […]
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