Using AI to cross-sell and upsell
Increasing revenue, particularly with a good margin, is a major focus for any business. Many managed service providers (MSPs) find themselves in a situation where they have gotten off the ground and survived mainly through gaining passing trade with strong...
Survey reveals cloud computing opportunity for MSPs with enterprise clients
A survey of 1,300 chief information officers (CIOs), chief technology officers (CTOs), and other senior technology leaders with more than 1,000 employees suggests cloud computing environments are becoming more complex at a rate that most internal IT teams cannot effectively...
Tip Tuesday: Educating customers on the importance of backup for World Backup Day
World Backup Day, recognized on March 31 every year, serves as a reminder for managed service providers (MSPs) to reprioritize their client’s data security. As the threat landscape continues to evolve and cyber attacks grow increasingly sophisticated, a robust and...
The value of contextual data in cybersecurity
Contextual data has been a term circling the cybersecurity space for a while now. What exactly is contextual data, and how can managed service providers (MSPs) leverage it to make robust protection programs for clients? Contextualized data in cybersecurity refers...
Sales & Marketing
Tip Tuesday: Best practices for repurposing content
As a managed service provider (MSP), you have a lot on your plate. Creating fresh content to catch the attention of your audience isn’t always top of mind. Luckily for you, you can lift some of that weight off your...
Turning your MSP website from a brochure to a lead-driving appointment setter
If you’re researching how to improve your MSP website, you probably fall into a few categories: You spent a lot of money on your MSP website, and it’s not giving you what you want, leads. You’re looking to update your...
ChatGPT for MSP marketing: Predictions for 2024
As part of our 2-part series on ChatGPT for MSP marketing, this second entry highlights future predictions of how ChatGPT will continue to unfold for MSPs looking to implement the tool into their marketing strategy. In case you missed part...
Security
Cybersecurity Threat Advisory: AWS ‘FlowFixation’ vulnerability
The AWS “FlowFixation” vulnerability, while patched in September 2023, may still pose account hijacking risks within its Amazon Managed Workflows Apache Airflow (MWAA) service. Read this Cybersecurity Threat Advisory to learn the impact and security measures to mitigate risks associated...
Cybersecurity Threat Advisory: GitHub supply chain attack
Malicious actors have launched a software supply chain attack targeting developers on the GitHub platform. Barracuda MSP recommends taking proactive measures detailed in this Cybersecurity Threat Advisory to mitigate the risk. What is the threat? A variety of techniques were...
CISA and NSA weigh in on best cybersecurity practices for MSPs
The Cybersecurity and Infrastructure Security Agency (CISA), along with the National Security Agency (NSA), have defined a set of best cloud security practices that specifically call for managed services providers (MSPs) to provide more visibility into their IT operations. The...
Better Business
DORA: What this means for MSPs
In many places, DORA (Designated Outdoor Refreshment Area) means you can walk the streets in designated areas with an adult beverage. But in cybersecurity circles, DORA has a completely different meaning. Landmark legislation aims to ensure digital operational resilience Managed...
Survey highlights need for additional cloud security expertise
There’s an old maxim that says you can’t manage what you can’t see. That has never been truer than when it comes to cloud computing environments. That lack of visibility, however, also creates opportunities for managed service providers (MSPs) to...
Tech Insight
Tech Time Warp: Take a nostalgia trip with the World Video Game Hall of Fame
In this edition of Tech Time Warp, we look at how The Strong National Museum of Play in Rochester, New York announced this year’s 12 finalists’ induction into the World Video Game Hall of Fame this month. The Strong’s World...
Tech Time Warp: Magistr “disembowels” computers
In early 2001, a nasty bug began making the rounds, hitting computer users hard with a particularly challenging payload as seen in this edition of Tech Time Warp. Magistr—sometimes called “Disemboweler” after the Swedish hacker group thought to be behind...
Pioneers in Tech: Carol Shaw, Atari video game designer
“I was good at math. I entered a bunch of math contests and won awards. Of course, people would say, “Gee, you’re good at math—for a girl. That was kind of annoying. Why shouldn’t girls be good at math?” This...