How the Barracuda Security Insight platform can help MSPs

Posted by Anne Campbell on Feb 15, 2018 1:06:59 PM

Keeping up with the most recent advanced threat trends can be a challenge in today’s constantly evolving security landscape. That’s why we’re excited to introduce Barracuda Security Insight. This new advisory platform provides real-time threat intelligence and security risk information that you can use to help your team and your customers stay aware of current global threat levels. 

To give you a closer look at what the platform is, how it works, and how you can use it to help your MSP business and your customers, we spoke with Neal Bradbury, senior director of business development at Barracuda MSP and vice chair of CompTIA’s IT Security Community.

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Topics: Cyber Security

Tip Tuesday: When to stop wasting your time with a lead

Posted by Lauren Beliveau on Feb 13, 2018 8:09:00 AM

Time is one of your most valuable assets—which is why it’s important to make the most of the time you have. One of the toughest lessons to learn is when to give up on a lead. While you don’t want to miss out on an opportunity to generate more recurring revenue, there’s often a point where it’s time to walk away.

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Topics: Tip Tuesday

Tip Tuesday: How to avoid the new impersonation attacks

Posted by Lauren Beliveau on Feb 6, 2018 8:12:00 AM

The adoption of web-based applications in small and medium-sized businesses has increased tremendously over the past few years, so it’s no surprise that web application attacks continue to grow. In the 2017 Verizon Data Breach Investigations Report, web application attacks were the number-one cause of data breaches. More and more SMBs are moving their day-to-day operations to applications like Google Docs, Outlook, and DocuSign, leaving them vulnerable to some of today’s sophisticated cyber-attacks.

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Topics: Tip Tuesday

Tip Tuesday: Data privacy and protection

Posted by Lauren Beliveau on Jan 30, 2018 8:11:00 AM

On Jan. 28, the world celebrated Data Protection Day, but if you live outside of Europe, you might know it as Data Privacy Day. This day was started to promote awareness of data protection and privacy issues and educate users on best practices.

This week’s tip comes from the U.S. Small Business Administration and Stay Safe Online, which both encourage small businesses to educate consumers on privacy best practices. Here is a small excerpt from their awareness flyer:

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Topics: Tip Tuesday

Tip Tuesday: Avoid social selling faux pas

Posted by Anne Campbell on Jan 23, 2018 7:25:00 AM

social selling faux pas.jpgNo matter what industry you work in, reaching potential customers can be a challenge. A recent Spiceworks study showed that on average IT buyers are being contacted 22 times per week by technology sales reps or marketers—13 times by email, five times by phone, two times through online forums or communities, once through social media, and once by physical mail.

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Topics: Sales Process, Social Media

Tip Tuesday: Ace your 2018 business plan

Posted by Lauren Beliveau on Jan 16, 2018 8:44:00 AM

Business plans are an essential component to keeping your team and goals on the right track throughout the course of the year. Whether you have an already-drafted business plan ready to-go or if you still haven’t gotten to it yet, a one-page business plan can be the perfect reference to help your business stay on track.

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Barracuda and PhishLine – What it means for MSPs

Posted by Anne Campbell on Jan 12, 2018 11:52:06 AM

phishing-3.jpgImproving customers’ security awareness is a challenge MSPs face every day. After all, human error is still one of the main causes of data breaches. In a recent study conducted by the Ponemon Institute, 54 percent of the SMBs surveyed pointed to a negligent employee or contractor as the root cause of a data breach their business experienced, and 43 percent pointed to third-party mistakes.

Ongoing user education can make a significant difference in how many of your small business customers are affected by cyber attacks and data breaches. That’s why we’re excited about Barracuda’s recent acquisition of PhishLine, a social engineering simulation and training platform.

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Topics: Announcements, Cyber Security

Tip Tuesday: Avoiding the printer impersonation scam

Posted by Lauren Beliveau on Jan 9, 2018 8:45:00 AM

Phishing has become more sophisticated, and recently cybercriminals found yet another way to infiltrate your SMB customers’ networks—through scanned email attachments. That’s right, the attachment you thought was scanned by your HR representative just might be a scam.

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Topics: Tip Tuesday

Tip Tuesday: Maximizing your lead generation efforts

Posted by Lauren Beliveau on Jan 2, 2018 9:07:00 AM

One of the most important elements of managed services profitability is ensuring that you continually have a pipeline full of leads. Some managed service providers rely solely on referrals and word-of-mouth to keep new leads in their pipeline. While this can be effective way to add customers, it isn’t a reliable way to grow your business.

To help you get started on the right foot when it comes to lead generation, we spoke to Richard Delahaye, the senior director of marketing at Barracuda MSP. Richard has experimented with multiple processes to maximize a lead’s potential. This is the advice that he had to share:   

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Topics: Tip Tuesday

Tip Tuesday: Converting your last break-fix customers

Posted by Lauren Beliveau on Dec 26, 2017 8:29:00 AM

As the New Year approaches, many IT providers are looking for new ways to increase their profits in the coming year. While there are many ways to achieve this, one easy fix is to convert your break-fix customers to managed services contracts.

In a recent study conducted by Barracuda MSP and The 2112 Group, 64 percent of respondents said that recurring revenue services are their best growth driver. While break-fix work can help you meet your monthly numbers, managed services can help you proactively protect your SMB customers and their IT environments from today’s ever-evolving threats—instead of just reacting to the most recent data loss fire.

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Topics: Tip Tuesday

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