Are you sick of cold calling? Prospecting and finding clients is never easy. Luckily, this isn’t the only way to acquire new prospects. Recently we read The Sales Magnet: How to Get More Customers Without Cold Calling by Kendra Lee and found some great tips on different ways your sales team can bring in new leads.
Networking at events
One of the sections that stood out the most was Kendra’s advice on networking and how to use it to generate more sales opportunities. We know the networking process can be daunting, but these tips from the book make it easier and more effective.